Film & Movies

Thursday, 28 July 2016 18:16

Analysis Of The 2016 Box Office So Far

Twenty years ago this month, Independence Day (or ID4 as it came to be known) was well on it's way to becoming the biggest movie of the summer. By the following January, it went on to become the highest grossing movie of the year and Hollywood's first billion dollar blockbuster. This month, the sequel, Independence Day: Resurgence is not drawing nearly the same number of audience members. Could it have anything to do with the fact that while an original idea at the time, it doesn't play so well with audiences today? You could argue that point although the very first Mission: Impossible movie opened a month and a half before ID4 in early summer '96 and last year, the fifth Mission movie still killed at the box office. One could argue that ID4 actually never even needed a sequel. Since the summer of '96 we've had War of the Worlds and several other aliens invading Earth movies (bet'cha forgot all about 2000's What Planet Are You From? That's okay. Most people do.) Plus, there is the terrible fact that 9/11 possibly changed attitudes about audiences not exactly jumping up and down in anticipation to see U.S. landmarks crumbled by laser blasts from the skies anymore. At least in those Avengers movies, they all threw themselves into buildings which then turn to bits of rubble, but then the govt. made the Avengers clean everything up afterwards. Try getting an alien creature to do that. Nope. Not happening.

Published in Film & Movie Tagged under Trailers Movies  Box-office  Margot Robbie

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Published in Film & Movie